It was a polite request that I may model in the future: If you could take just 5 minutes to answer a few questions it would be a huge help to me and most importantly, I'll be able to use that information to develop new solutions aimed specifically at what you want and need. Just click on this link to take this quick survey. (link withheld to protect the accused) Thanks in advance for helping me to help you take your business to the next level! P.S. There's a little gift for you at the end of the survey too :)
This third time I decided I could gift her my time; after all I was curious about what the little gift would be and I would like products more geared to my interests. I thought the gift would be a miniature version of one of her current products or a new freebie lead magnet she would be using for her email list.
I answered the survey questions, which did take about five minutes, and got to the Thank you/Gift page. That “little gift” was definitely little and certainly not a gift. A coupon is NOT a gift. I am not, of course, talking about the coupons your kids give you such as “I will clean up my room without complaining.” or your significant other gives you such as “A foot rub while you relax in a hot bath.”
If I have to give you money, it is not a gift -- it is a purchase.
Let me repeat that in case you missed it. A coupon is NOT a gift; it is a sales pitch!
It was not even a good coupon. It was 10% off her products and she semi-regularly offers higher percent-off coupons. I felt cheated out of my time which I would not have if a GIFT was not offered or if she had said I would get a 10%-off coupon in the first place.
Will I complete another survey for her? Not likely and she will not get the feedback she wants to keep me (and other customers) purchasing her products.
Think about the terminology you are using. Could it be misleading? Remember, most people will not tell you they felt wronged. They will tell everybody else and simply quit being your customer. I did not say all the thoughts in this post to the email sender; I wrote a blog so I could tell many, many people (I might send her the link).
Until next time…
Have a great day,
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